Видео

How We Apply Design Thinking in Mastercard

The design thinking journey
Видео

How We Apply Design Thinking in Mastercard

The design thinking journey
  • Продолжительность
    38 минут
  • Уровень слушателя
    Junior/Middle/Senior/C-Level
  • Фоновый просмотр
    Рекомендуем смотреть слайды для лучшего понимания
  • Языки
    English
О чем это видео?
The design thinking journey. What would I have loved to know about design thinking before that damn project? I will guide you through this journey to try to find an answer. I will show you how we have done it before in Mastercard.
Drawing since childhood and I made drawing part of my job. I started as a frontend developer and adapted my way to the world of UX. I'm already halfway there, I still have the other way to discover.
Что вы узнаете из этой лекции:
  • The five key phases design thinking involves
  • How to see you're creating bad UX before going to production
  • What makes contact points with end customer good or bad
  • How to emphasize people and create products for them, not for yourself
Sergio Mansilla Gascon
Director Of Product Design at Mastercard
Product Design leader with a 15+ years career with a proven track record of success in developing and implementing design strategies, improving design operations, and raising design quality standards.

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