Видео

Personal Branding in Engineering Industry

The Importance of Building and Leveraging Your Unique Identity
Видео

Personal Branding in Engineering Industry

The Importance of Building and Leveraging Your Unique Identity
  • Продолжительность
    44 минуты
  • Уровень слушателя
    Middle/Senior
  • Фоновый просмотр
    Рекомендуем смотреть слайды для лучшего понимания
  • Языки
    Английский
О чем это видео?
In today's digital age, it's more important than ever for professionals to cultivate a unique identity and social image to distinguish themselves in a crowded marketplace. Personal branding has become an essential skill for individuals who want to build and leverage their brand for not only their current roles but also for future opportunities. This topic provides practical tips and strategies for professionals to create a strong and authentic social image that accurately reflects their unique identity, both online and offline. By mastering the art of personal branding, professionals can gain a comprehensive understanding of how it contributes to their career growth and success, as well as how to make a meaningful impact within their organization. Join us and unlock your potential for professional success by developing your own unique identity and social image through personal branding.
Что вы узнаете из этой лекции:
  • What is personal branding for people working in tech industry
  • How to use networking to create and promote your personal brand
  • What makes your professional identity unique
  • What tools and activities you need for personal branding
Kelly White
Vice President, Consumer Experiences & Product Strategy at Disney
Kelly is an accomplished senior executive with over 20 years of experience in digital entertainment, ranging from gaming, media, emerging technology, and immersive experiences. Throughout her career, Kelly has demonstrated a proven track record of driving disruption and innovation in large companies, including her current role as leader of product management, strategy, and commercialization at The Walt Disney Company. Her leadership in launching immersive experiences such as the Star Wars Datapad and Walt Disney World connected 50th Anniversary experiences has been instrumental in driving the company's growth. Kelly's expertise has led to the launch of new lines of businesses, accelerated digital transformation, and deepened engagement across brands like ESPN, Marvel, ABC News, National Geographic, Avatar, Star Wars, Disney, and more.
Kelly is a passionate advocate for diversity and inclusion, co-founding Women+Technology, a thriving community with over 3200 members, and serving as an executive sponsor for CODE:Rosie. This groundbreaking internal program creates opportunities for non-tech team members to transition into full-time tech roles through a 12-week bootcamp. Kelly's vision and leadership have helped to create a more equitable and inclusive workplace culture. With her deep understanding of technology's transformative power and her keen eye for disruptive trends, Kelly is a thought leader and change agent who helps teams stay ahead of the curve and drive meaningful growth.
LinkedIn Profile: https://www.linkedin.com/in/kellyleewhite/
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